Quality, size and price
Two settings change what GPT Image 2 costs: quality (low, medium or high) and size. The generate row opens on medium quality at 1024×1536, and that is the From price in the table. The edit row opens on high quality, so check the quote whenever you change it. Format (PNG, JPEG or WebP) does not affect the price.
Low quality is the cheapest way to check a layout: where the headline sits, whether the badge crowds the product. Medium was enough for our six listing images at 2048×2048, with the text crisp at full size. Rerun on high only the images that need it, such as a hero banner that will be viewed large.